When you think about social media marketing for tech companies, Instagram probably isn’t the first platform that comes to mind. After all, isn’t Instagram mostly for fitness, fashion or artsy businesses? How could a site flooded with fitness models and coffee art be useful for a tech company?  Surprisingly, some of biggest names in tech...Read More

Effective social media marketing requires that you keep abreast of each social media platform’s algorithm quirks and changes. Unlike Facebook’s most recent revelation, Instagram hasn’t made any major announcements about platform changes. But many creators and business owners have noticed a difference. Instagram’s news feed algorithm has been updated for the new year and it...Read More

Instagram has quickly become a very popular and compelling way to share visual content with a community of like-minded people. It stresses beauty, of course, but its single-image posting has long made any sort of cohesive storytelling a bit more of a stumbling block, both for individuals and for businesses alike. Luckily with multi-image posting,...Read More

Do you use Instagram marketing for business? Perhaps you’ve noticed the new way to tell your brand’s story on this social network called Instagram Stories. Unmistakably similar to Snapchat, Instagram Stories allows users to share intimate moments through posting multiple streams of photos and videos to create their unique story for the day. The goal is to encourage even more visual content...Read More

Online marketing can sometimes be a challenge today to capture someone’s attention in a hurry. While it might be discouraging that everything has to be condensed in order to capture short attention spans, it doesn’t take away the reality that good storytelling is what truly matters. However, what’s the real future of storytelling in online...Read More