Tag

pay per click
Planning a Successful PPC Campaign
19
Oct

Planning a Successful PPC Campaign: What are Google Quality Scores? And Why Should I Care? 

Whether you’re creating a Google ad campaign from scratch or you’re looking to improve an existing one, your approach to campaign management should always be holistic. One of the key metrics to look at when evaluating the success of your Google PPC campaign is your Quality Scores. Not only do your Quality Scores serve as...
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How to Plan a Successful PPC Advertising Campaign
13
Apr

How to Plan a Successful PPC Advertising Campaign

PPC advertising (pay-per-click) can be an effective way to help get your company at the top of search engine results. While website SEO is an important foundation in any online marketing strategy, growing your organic traffic does take time, whereas PPC campaigns can produce instant visibility. This is why PPC advertising is especially suited for...
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How to Grow Your Business With a Pay Per Click Campaign
26
Nov

How to Grow Your Business With a Pay Per Click Campaign

If you are spending some part of your web development budget or marketing budget on Search Engine Optimization (SEO), congratulations, you are definitely on the right path to a continued presence on search engine result pages. In the long run SEO is really the optimal solution for getting relevant traffic to your web pages. Unfortunately...
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